Are you a content marketer who is apprehensive about incorporating videos into your content marketing strategy owing to its complexity?
Fret not! Video editing has not just become one of the simplest things to do these days but also a fun activity. After reading this post, you will understand how to edit your videos easily in less than 10 minutes.
It is possible with the help of sophisticated tools like InVideo, which apart from being one of the top free video editing software available in the market, is also an extremely easy video editor that makes the lives of amateur video editors much simpler.
First of all, let us start with the basics.
How important is Video in content marketing?
A study points out that by including a video on your landing page, you can improve your conversion by nearly 80%. This is a mammoth number especially if you are starting up your business and looking to convert your maximum leads into customers.
Thus, having a video on your home page is critical as it captivates your prospects and lets you convince them to purchase your product or service through effective messaging.
These prospects can understand your product more through a short three-minute video than reading through articles and blogs.
However, just having any video is not enough. The video should have a coherent flow, should be concise and also impart as much information as possible. Sounds impossible right?
Not if you do effective editing of the video that can bring about all these features into it.
When all these features are incorporated into the video, it becomes extremely easy to consume for the visitors and it enables them to understand the crux of your message within the first few seconds.
Hence it becomes imperative to use a tool like InVideo which is arguably one of the top free video editing software available currently that can assist you in editing and producing some top-notch video content.
What are the features of video editing tools that make life simpler?
Video editing used to be an activity that was reserved just for the professionals. With the advent of easy video editors on the internet, it is not anymore. InVideo is one of the top free video editing software that lets you edit your videos in less than ten minutes thanks to some amazing features it possesses such as.
Drag and Drop Functionality
Who doesn’t like to drag and drop your required components on a palette and move it to get into your desired structure? An easy video editor like InVideo lets you do just that.
You can drag and drop a text box, stickers, and different shapes into a blank canvas to add to the appeal of your videos.
Easy conversion
You can now convert your blog into a video using easy video editor tools such as InVideo.
Instead of copy-pasting your blog, the tool can also directly fetch the content from the URL of your blog making your life even simpler.
Want to convert all your images into a video? Easy. Use InVideo and get the job done in less than 10 minutes.
Video Templates
You will be stunned to know that a top free video editing software like InVideo lets you choose amongst thousands of free templates to help you in creating your perfect videos.
Instead of breaking your head over where to start your video, InVideo lets you choose from a previously created set of templates.
What other factors make your life simpler by using video editing software?
Apart from the ease of usage, here are the other factors that make it a breezy experience in using video editing software.
Cost
Cost is one of the primary factors that play in the minds of many people before they buy a video editing software.
This becomes even more important when you are just starting up and do not have a huge budget to spare for your marketing activities.
This is where a top free video editing software like InVideo comes in handy as it is not just free to use but also loaded with features that make it a handy and easy video editor.
Input formats supported
With so many file formats available these days, you should opt for a tool that can support most of them.
InVideo, one of the top free video editing software, supports multitudes of input media formats such as MP4, MOV, JPG, GIF and PNG.
Now you do not have to worry about changing the format of your media files before uploading it into InVideo. The software takes care of it.
The ultimate goal of editing video is to reach the masses.
What better way for your video to reach the masses.
InVideo lets you share your created video with three different platforms viz. Facebook, Youtube, and Twitter with the help of a single click.
Thus, InVideo is not only an easy video editor, but it is also an easy video sharer.
Tips for quick video editing
Want to make your video editing even faster? Here are some additional tips for you –
Have a good computer
Video editing takes a lot of memory off your system owing to the complexity involved in the process.
As a result, the faster your computer is, the faster your video editing will progress. There is a large list of the best video editing laptops available on the market today and finding one that fits your budget should not be a problem.
Understand the keyboard shortcuts of your editing software
This is elementary however it is most often ignored. Most of the editing software has keyboard shortcuts predefined which should be taken note of. You can avoid using the mouse which will take much more time than this.
Conclusion
Video editing has become much easier these days, thanks to software like InVideo which has thought through the pain points of the video editors and has come up with a tool that has a very simple user interface. You can make the process even quicker by following the additional tips given in this post to make your journey of video editing an enjoyable experience.
